India's favourite Maruti Suzuki Dzire has reached yet another milestone – crossing 1 million production mark. It has been a long and exciting journey for the car, which made its debut in 2008.
During its seven-year-old journey, Maruti Suzuki Dzire not just bagged some prestigious awards like India Design Mark’s Good Design Award, it also became the 15 millionth vehicle to be rolled out by the oldest Indian car maker.
Over the years, Dzire has emerged as one of the most desirable and aspirational cars in the country.
And to celebrate the one-million mark, the company has come up with a unique campaign that customers will be able to savour. The company will send out edible direct mailers to Dzire owners.
The company’s campaign is literally a ‘sweet’ one to create consumer curiosity and jolt customers out of an existing routine.
(This article is an advertorial)
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