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Canada-based Punjabi singer Shubhneet Singh, popularly known as Shubh has landed in another big trouble ahead of his India tour. One of the leading brand has withdrawn its sponsorship from Shubh’s concert amid allegations that he supports separatist Khalistani elements.
Consumer electronics brand boAt issued a statement on Tuesday, September 19 announcing that it has withdrawn its sponsorship. “At boat while commitment to the incredible music community runs deep, we are first and foremost a true Indian brand. Therefore, when we became aware of the remarks made by artist Shubh earlier this year, we choose to withdraw our sponsorship from the tour. We will continue to foster a vibrant music culture in India and create platforms where emerging artists can show their talent,” the statement read.
pic.twitter.com/zvWJTDfDOK— boAt (@RockWithboAt) September 19, 2023
Shubh is scheduled to perform in Mumbai from September 23 to 25 as part of the Cruise Control 4.0 event, organized aboard the Cordelia Cruise. Besides this, Shubh also has a three-month-long tour in India under which he will be performing in several other cities including New Delhi, Bengaluru and Hyderabad.
However, members of Bharatiya Janata Yuva Morcha (BJYM) recently tore down Shubh’s posters and alleged that the singer supports separatist Khalistani elements. Shubh’s social media post depicting a distorted map of India, omitting Punjab, Jammu and Kashmir has also gone viral, leaving all disappointed. As reported by Hindustan Times, the viral post was shared by Shubh when the Punjab Police was hunting for a fugitive named Amritpal Singh.
“There is no space for Khalistanis who are the enemy of the integrity and unity of India. We won’t allow Canadian singer Shubh to perform in the auspicious land of Chhatrapati Shivaji Maharaj, Mumbai. If no proper action is taken, then the organizers will have to face our opposition,” BJYM President Tajinder Singh Tiwana said as quoted by the news portal.
BJYM has also demanded the cancellation of Shubh’s shows in India.
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